Tap Tap Revenge pushes 100,000 Ke$ha track sales in three weeks
Christmas music rush spurred by iPhone rhythm game
The original iPhone music/rhythm game Tap Tap Revenge has highlighted its ability to boost music sales for artists who license their tracks to the game, and Tapulous CEO Bart Decrem has been discussing the massive Christmas sales his game brought in.
"In three weeks, we sold 100,000 copies of Ke$ha’s Tik Tok alone in Tap Tap Revenge," he tells SandboxFM.
"At a time when a number one hit maybe sells a couple of million copies, to move 100,000 copies through our game shows that in-app commerce is real."
The company recently expanded its music-based games with racing title Riddim Ribbon, which is currently being supported by (and supporting) The Black Eyed Peas.
In-app purchases are also to be available through this latest game, and is clearly an avenue of music sales that artists can no longer ignore.
