It is a truth universally acknowledged that endless-runners are totally passé at this point. But No Crusts Interactive has come up with a clever literary twist on the formula.
Its new game, Stride & Prejudice, is a runner in which the platforms are sentences from the Jane Austen book Pride and Prejudice.
As you play, and bounce from line to line, you'll get to read through the whole of the 19th-century novel.
You control a tiny pixellated Elizabeth Bennet. And the game speeds up the more you read - though you can set your own scroll speed and turn off acceleration in the settings.
You won't lose your place when you fail or quit the game, so you could technically read the whole book like this. There is also a survival mode. You know, to see how far through the novel you can get before you miss a jump.
Designer Carla Fisher is an expert on children's education and entertainment technology. She tells Pocket Gamer that while "any path to a love of reading is great, I don't think side-scrolling endless-runners are the future of reading".
"I've read the entire book in game and it's a lot more work than simply reading the eBook."
But she says interactivity like this could have a role in literature. "We have to be willing to experiment and be playful to find other ways to interact with words."
Stride & Prejudice is available on the App Store now. The Universal app costs just 69p / 99c.
For follow-ups, might we suggest Fahrenheit 45-Run and Harry Potter and the Half-Blood Sprints.