EA and Firemonkeys launched a new promotion for their Gold Award-winning racer Real Racing 3 last Friday in which free in-game gold is up for grabs.
To be eligible for this promotion, you have to be based in the US, have a US App Store account, be 13 or over, and have already downloaded Real Racing 3.
You'll then be able to go the promotion's page and get a code for 10 in-game gold worth $1.99. The offer will run until August 1st, 2014.
According to 148Apps, EA and Firemonkeys said that "something big is coming for Real Racing 3". This promotion is reportedly a way to get you ready for whatever that big thing is.
What makes this offer even more interesting is that this represents the first time Apple has sanctioned the distribution of codes for IAPs in iOS games.
Previously, you see, you could only use codes redeemable in the App Store to download full games.
The idea behind it is, presumably, to encourage the 'apprehensive' consumer to observe the benefits of buying IAPs in games at first hand.
You can download Real Racing 3 from the App Store right now for free.