While Rovio also tried to expand its business outside of the Angry Birds IP, it never found the success it was looking for and took a hit financially.
It has to try come up with new ideas then.
It's latest title, Angry Birds Action! is a different take on the series' formula. Instead of the traditional 2D plane, you're seeing everything from a top down view and you fling birds (pun intended) across the screen in order to save the eggs.
It's pinball meets Angry Birds if you will. We even have a full preview of the game here.
It's out now in New-Zealand and you can get it here. If you don't happen to live there, follow this guide to create an account that will let you download the game.