Sale of The Century comes to mobile phones

If there's a market for retro TV mobile quiz games – and two top 10 places in the ELSPA mobile charts for its previous outings suggests there might well be – then Player X is currently the winner taking it all.

The company's next game, Sale of the Century, joins previous releases Blockbusters, Family Fortunes and Strike it Lucky in asking the opening question: how good is your memory of naff-but-nice commercial TV from 20 years ago?

Sale Of The Century, in case you're struggling, was the Who Wants to be a Millionaire? of its day, although back then people were happy with a just couple of thousand pounds to spend on pebble dashing the garage.

Running on ITV from 1974 to 1983, the programme's aspirational giveaways including the likes of a new dining room suite, a fancy car, a holiday somewhere sunny and the always-popular cash. One episode in December 1978 apparently drew over 20 million viewers; history doesn't record if the winners took home a new twin tub washing machine or a fridge freezer.

The Player X game (developed by Qbranch Wireless under licence from rights holder FremantleMedia) will the follow the format of the TV original, and enable contestants to play along to the original gameshow rules.

There will be some 400 questions to guess through, and eating a TV dinner off your knees whilst playing will be purely optional.