Stats drop: Plus+ has 13.5 million active users, and hosts 60 million ngmoco gameplay minutes per day
And how ngmoco was valued
I've already covered various elements of Neil Young's Evolve 2010 talk about ngmoco - 'How we started, what we've learned & what's next...'
Still, there are a couple of points worth dwelling on.
One is a number dump of where ngmoco - which has 140 employees - currently is as a mobile social network.
It's done 60 million downloads of its published games.
There have been 81 million installs of games using its Plus+ platform.
There are 13.5 million active Plus+ users, who have 55 million friend connections.
The Plus+ networks hosts around 60 million gameplay minutes per day of ngmoco owned games. (Note: this isn't the total number of minutes across all Plus+ enabled titles).
As a comparison, Rovio says Angry Birds does 65 million minutes of gameplay daily on iOS devices.
Elastic valueWhen it comes to money, the company did four funding rounds, worth in total $45 million.
In June 2008, it raised $5 million in initial funding, giving the company a nominal VC valuation of $13.6 million.
In March 2009, it raised a further $10 million, gaining it a valuation of $40 million.
In December 2009, a $25 million round saw the company's valuation up to $90 million.
Its final round of $5 million was in June 2010, which wasn't required operationally but was undertaken to tighten its relationship with Google and hence focus it for the nascent Android market. This provided a nominal valuation of $170 million.
In October, DeNA paid $303 million in cash, shares and warrants for ngmoco, with a further $100 million due dependent on future performance.
