PocketGamer.biz Week That Was: iPhone gamepads are go, Puzzle & Dragons hits new milestone and Clash of Clans eyes up Asia
Manufacturer: Steel Media
Format: Android, iPhone, PG.Biz, iPad, 3DS, PS Vita, Windows Phone
For all E3's hype and histrionics, few announcements in recent weeks promise to have a bigger impact on the games industry as Apple's decision to green light gamepads for iOS.
This quiet bombshell was dropped during WWDC and, in truth, commentators are still trying to fathom just what it may mean for traditional home consoles and, perhaps more immediately, unconsoles like Ouya.
Naturally, there are supporters and detractors on both sides of the Apple fanbase - but few are questioning that the new, standardized API support is a profound piece of news for the mobile community to wrap its head around.
With only a blurry photo of a prototype to look at, it's safe to say we have some time left to think about what this means for mobile, console, and unconsole gaming.
So let's put such ruminations on hold for a while longer and take a look back at the week that was.Tools and platforms
- BlackBerry wants to sweeten its app experience, and plans to support Android apps from Jelly Bean onwards
- Gamestick's CMO Anthony Johnson is confident that content, and not controllers, will sell his unconsole.
- Meanwhile, Apple plans to include a new 'kids' section for the App Store in iOS 7
- Taptica's Matt Tubergen gives a few more tips on how to plan for a profitable mobile launch.
- Russian browser game publisher Playtox's Dmitry Sergeev contends that HTML 5 still has the potential to disrupt the industry.
- Elsewhere, our editor Keith Andrew opines that Apple's iOS 7 is a product of an Apple without Steve Jobs - and that's a good thing.
- GameAnalytics' Mark Robinson weighs in on how to design your game with an eye towards optimised analytics.
- Carter Dotson from 148apps isn't so sure that everyone should follow King's example when it comes to pulling in-app advertising.
User acquisition and retention
- And speaking of in-app advertising, our Chart of the Week reckons that it makes up just 5 percent of mobile gaming revenue.
- Meanwhile, Tapjoy reports that developers on its monetisation network have earned $200 million in the past two years.
- Nintendo finally unveils its plans to release a free-to-play game, but doesn't disclose whether it'll be for the Wii U or 3DS.
- And PlayHaven makes its lifetime value tools available for Marmalade developers.
Funding, start ups and acquisitions
- Pocket Gamer alumnus James Nouch pops back in to give us a look at how The Room managed to entice over 5 millions players to download it.
- SuperCell's looking to test the water in Asia as Clash of Clans heads to Japan.
- And on the topic of Japan, GungHo's Puzzle & Dragons shows no signs of slowing down and now reports 15 million users in its home country.
- Com2Us reports that it's tripled its monthly mobile users to 28 million in less than a year.
- Microsoft reportedly walks away from its efforts to acquire Nokia’s handheld business.
- Gamevil has amassed a $150 million warchest and is looking to expand its global presence with aggressive acquisitions and investments.
- Finally, Rovio fights back against the rumours of its decline by announcing that it now has over 500 partner companies on board with its brands.