Start your own trendy business, drink lattes, and treat your staff to expensive gifts in Hipster CEO

Getchoo Creations has a term for young happening people who start businesses based upon online trends and behaviours.

That term is "Hipster CEO".

Guess what? Yep, it's the title of Getchoo's new iOS game.

Hipster CEO is a strategy sim in which you play the role of one of the titular trendsetting businesspeople.

Following in the footsteps of Mark Zuckerburg, then, you start the game in your university dorm room with an idea.

You choose a product to start working on that you hope will take over the online world and make you millions.

You develop your product, launch a huge marketing campaign, beat off the copycats, and sell it all to the highest bidder.

You also need to treat your employees with lavish gifts like go-karts and "Hipster bars".

If it's not already obvious, Hipster CEO is a satire on modern startup culture. Think Football Manager but with mocha choco lattes and trim moustaches all over the place.

If you've always wanted to part of the hip crowd, go grab Hipster CEO from the App Store now for £1.99 / $2.99.